Valentines Day Roulette

Client: Social Team
Company: Discord

Teams: Social, Illustration
Scope: Animated Gif

According to Q1 Analytic results…

Valentine’s Day ranked higher than giveaways and product launches as noted by the social media manager, becoming a popular game amongst peers with an amusing story. The prompts are not only valentine themed but also a nod to users from the Oregon trail to anime wall scrolls.

Post featured on Instagram and Twitter

02_Valentines Roulette GIF.png
03_Valentines Roulette GIF.png
04_Valentines Roulette GIF.png
05_Valentines Roulette GIF.png
06_Valentines Roulette GIF.png
07_Valentines Roulette GIF.png
08_Valentines Roulette GIF.png
09_Valentines Roulette GIF.png
010_Valentines Roulette GIF.png
01_Valentines Roulette GIF.png

Below are a few of my sketches that show the thought behind each piece, collaborating with social team on prompts and ideas for the final execution. Details were refined when reviewing within the Illustration team.

Now discover your Valentine fortune for the year!